Storage is important. Always store your pieces - gemstones in particular - individually so that they don't rub together, scratch or tangle. Other tips: - Keep jewelry in a dark, cool and dry place. - Don't place jewelry in direct sunlight as prolonged exposure can cause gemstones to fade and lose their colour. - Keep creams and sprays well away from your jewelry pieces as they are particularly susceptible to damage from the effects of chemicals in perfume, hairspray, make-up, nail polish remover, body oils, sunscreen and deoderant. - If you live in a humid climate, always store your jewelry with the enclosed packet of desiccant crystals to help avoid any tarnishing. - Keep chains fastened at the clasp to avoid tangling.